
Hôtel des Horlogers
Partnered with Hôtel des Horlogers - a precision-built hotel in the Swiss Alps - to craft a visual campaign that matched the brand’s refined design DNA and horological heritage.
Sep 9, 2024
CLIENT
Hôtel des Horlogers
CLIENT
Hôtel des Horlogers
CLIENT
Hôtel des Horlogers
Role
Creative director, content partner & social media strategist
Role
Creative director, content partner & social media strategist
Role
Creative director, content partner & social media strategist
Service
Visual direction, cinematic film, drone capture, content suite design
Service
Visual direction, cinematic film, drone capture, content suite design
Service
Visual direction, cinematic film, drone capture, content suite design



Work Background
Work Background
Work Background
Owned by Swiss watchmaker Audemars Piguet, Hotel des Horlogers is set in the Vallée de Joux, the birthplace of fine watchmaking.
Every detail of the property reflects Swiss excellence - from its slope woven architecture to locally sourced wood, stone, and produce.
Despite its world class setting, the existing content lacked narrative depth. RFCINEMA was brought in to reframe the hotel through a cinematic and design led perspective.

Owned by Swiss watchmaker Audemars Piguet, Hotel des Horlogers is set in the Vallée de Joux, the birthplace of fine watchmaking.
Every detail of the property reflects Swiss excellence - from its slope woven architecture to locally sourced wood, stone, and produce.
Despite its world class setting, the existing content lacked narrative depth. RFCINEMA was brought in to reframe the hotel through a cinematic and design led perspective.

Owned by Swiss watchmaker Audemars Piguet, Hotel des Horlogers is set in the Vallée de Joux, the birthplace of fine watchmaking.
Every detail of the property reflects Swiss excellence - from its slope woven architecture to locally sourced wood, stone, and produce.
Despite its world class setting, the existing content lacked narrative depth. RFCINEMA was brought in to reframe the hotel through a cinematic and design led perspective.

The Outcome
The Outcome
The Outcome
Filmed across morning, midday, and golden hour, the visuals were timed to reflect how the property lives through light and season. The architecture draws the eye from the landscape to the precision of the build
We delivered a landscape film, editorial reels, and cinematic drone content.
Each piece was composed for multi platform use, designed to elevate the hotel’s visual presence across web, social, and global storytelling.
As part of the campaign rollout, we delivered a visual system designed for long term reuse - including carousels, content layers, and brand assets.
All content was shot and directed by RFCINEMA to reflect the hotel’s slow luxury, spatial rhythm, and Swiss design identity.


Filmed across morning, midday, and golden hour, the visuals were timed to reflect how the property lives through light and season. The architecture draws the eye from the landscape to the precision of the build
We delivered a landscape film, editorial reels, and cinematic drone content.
Each piece was composed for multi platform use, designed to elevate the hotel’s visual presence across web, social, and global storytelling.
As part of the campaign rollout, we delivered a visual system designed for long term reuse - including carousels, content layers, and brand assets.
All content was shot and directed by RFCINEMA to reflect the hotel’s slow luxury, spatial rhythm, and Swiss design identity.


Filmed across morning, midday, and golden hour, the visuals were timed to reflect how the property lives through light and season. The architecture draws the eye from the landscape to the precision of the build
We delivered a landscape film, editorial reels, and cinematic drone content.
Each piece was composed for multi platform use, designed to elevate the hotel’s visual presence across web, social, and global storytelling.
As part of the campaign rollout, we delivered a visual system designed for long term reuse - including carousels, content layers, and brand assets.
All content was shot and directed by RFCINEMA to reflect the hotel’s slow luxury, spatial rhythm, and Swiss design identity.

